Osman GÜLER, the founder of our company and our father, started the production of Hot Patch supply in line with the needs of the market.

In the pursuit of a vital concept such as quality, we always aimed to be “Customer Oriented” and to produce products that “Make Difference” and “Adds Value”. 

We moved our company, which started operating in a modest workshop in Denizli, to the center of industry and trade, Istanbul. 

We started the production of “private label” rubber car mats for the industry’s leading distribution companies with their own brands. 

İlker Cenk GÜLER and Nilüfer DALLI, second generation family members, joined the company. 

We started the production of rubber luxury car mats with our own brand IMAGE.

By registering our own brand IMAGE, we have produced the most known and preferred models of the industry in a short time. 

We exhibited our products at Automotive’98-Istanbul fair, which is our first fair participation. 

We introduced our PROCAR Wear Collections brand and product list to the market.

We have expanded our market with national and local markets such as METRO and REAL GROUP, by increasing production capacity and product diversity in order to meet the increasing demand.

We were entitled to receive the ISO-9001:2015 Quality System Certificate for the first time in the industry. 

We made our first export to our neighbor Greece.

We have established our export department to increase market diversity and become a supplier to more markets.

We exhibited our products at the International Equip Auto-Paris fair, which was our first international fair participation. 

In the following years, we took our place as a participant in prestigious sector fairs such as Automechanika-Frankfurt. 

As the first corporate automotive company supplier, we made a supplier agreement with Doğuş Otomotiv, the distributor of the VW brand. 

Following Doğuş Otomotiv, we also managed to add important brands such as Nissan, Honda, Seat, BMW, Isuzu, Hyundai, Citroen, Toyota, Peugeot to our customer and reference list. 

We moved to our factory in Tuzla with a 3000 square meter closed area.

We are the first company in our sector in Turkey that include the “Product Design” within the scope of ISO 9001 Quality System Certificate. 

As an innovation to the auto accessories market, we started producing boot mats, and soon became the market leader. 

Following the boot mats, we started to produce animal beds and isoleted rubber. 

We started to offer our products directly to consumers in the e-commerce markets like Hepsiburada, N11, Trendyol etc. as a supplier and we took our place in the bestseller list. 

As a result of our export-oriented activities and the performance we have shown, we were rewarded with the “Sectoral Export Appreciation” letter by The Istanbul Chemical and Chemical Products Exporters’ Association.

We renewed our registered “image logo” with a modern design that shows our progressive vision. 

We have been awarded by IKMIB as the “50th in the Turkish Sector” as a result of finding new international markets and developing our co-operations.

We have been awarded by IKMIB as the “38th in the Turkish Sector” as a result of finding new international markets and developing our co-operations.

We became entitled to obtain ‘Zero Waste Certificate’ from the T.R. Governorship of İstanbul Environment, City Planning and Climate Change Provincial Directorate.